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Winner of the 2025 ICAST Best Saltwater Hard Lure, the BBZ Hard Bait is designed to sink slowly and suspend in the water where subtle twitches of the rod tip transfer down the four body sections for a life-like swimming action
), but there are a few issues
It had a long, transparent anal fin
As their current entry-level baitcaster, the Concept A is a reel that I enjoyed fishing every time I picked it up
The new AIR 2 5-piece rods feature a unique medium-fast action that gives anglers incredible versatility for various applications
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